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Simply Land Rover

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Land Rovers lined up at Simply Land Rover

All Land Rover owners are invited to drive into Beaulieu and park up within the museum complex for what promises to be a superb day out for both Land Rover owners and enthusiasts.

All models are welcome to this Simply Land Rover event, which is set to provide a great opportunity to admire other’s Land Rovers and to connect with fellow enthusiasts. Old or new, from the Evoque to the Defender and the Series 1 are all welcome.

All participants have the opportunity to be chosen as the winner of the People’s Choice Award, selected by public vote. The winner will receive the Beaulieu Simply Land Rover trophy.


There is a special rate for those participating in the event with an appropriate vehicle. Standard admission fee applies for all other visitors. Tickets can be purchased in advance online or on arrival. A £1 handling charge per order applies when purchased by telephone.


As well as being an opportunity to see hundreds of Land Rovers, there is also the opportunity to enjoy all that Beaulieu has to offer... Your entry will include admission to all the Beaulieu attractions including; The National Motor Museum, World of Top Gear, Palace House, Beaulieu Abbey and more.


For updates on this event and others like it, join our mailing list to receive our monthly e-newsletters and more.


Entry into the Beaulieu Parkland with your Land Rover is from 9.30am – the Brabazon Restaurant will be open for bacon rolls, cakes, teas and coffee.


Each participating vehicle must have an individual printed e-ticket.  If you are being joined by friends in other vehicles, please ensure they have their own tickets with them.  If purchasing tickets for multiple vehicles please call 01590 614614 and tickets will be posted to you.


If you wish to park up alongside your friends, you must all arrive together with individual tickets as we are unable to reserve adjacent spaces for later arrivals.


Pre-booked clubs are welcome at our Simply events. Please contact the Events team at least two weeks prior to the event to reserve your space. We will need to know the number of vehicles expected to attend – but there will still need to be at least one ticket per vehicle taking part. Clubs are requested to arrive at the same time in order to allow our stewards to park your members faster.

Off Road Driving Experience

We have partnered with Land Rover Experience West Country, to give Simply Land Rover visitors the opportunity to try Beaulieu’s very own off-road Forest Drive.

If you haven’t got your own Land Rover but would still like to try the course, you can book a slot to drive or ride in a Land Rover Experience vehicle. Please note that to drive you must be aged over 23 and will need to provide their driving licence record. This can be done here where you can print off a record valid for 21 days.

Please note: The Forest Drive is separately charged and prices do not include the entrance fee to the Simply Land Rover event or Beaulieu attraction.

Watch the Video

To view a video of the 4x4 course, click here.

This video features footage from a previous Simply Land Rover event.

The best part was the land rover driving experience, on a man made 3 mile course, filled with muddy land, steep inclines and sharp drops, it was just amazing.

  • Tripadvisor Review
  • August 2014

We've just had an awesome day out at Beaulieu with three generations of the family including all my own grown up kids. I'd just like to say what a well run but relaxed event you put on. Your people were charming. My boys loved driving the forest experience they insisted on taking mum and dad out too! We have come back tired, muddy and dusty but hoping we can do it again - next year?

  • Simply Land Rover Participant
  • August 2015

Thoroughly enjoyed myself

  • Simply Land Rover
  • August 2016

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