Show your vehicle at the Custom and American Show!
Custom and American Show

Bring your custom or American vehicle and soak up the atmosphere alongside the hundreds of vehicles on display. Custom motorcycles are also welcome!

Bring along your pride-and-joy for a Father’s Day to remember, with plenty of cars to see, live entertainment to enjoy and plenty of opportunities to get dancing! You’re sure of a fantastic day here at Beaulieu.

Participants are invited to drive in from 8.30am, before the main event opens at 10am.

Custom and American Show

Can I bring my Vehicle?

This event is open to all custom cars, American vehicles and custom motorcycles. Vehicle entry is at the discretion of the organisers.

Please direct any queries regarding entry requirements to

Custom and American Show

Prize Giving

Prizes will be up for grabs, with the prize-giving taking place on the Arena at 3.30pm.


Classic American magazine will be returning to the show to hold one of the heats for its Car of the Year competition, with unmodified American cars of any era invited to compete. Which stunning car will be selected to go through to the next round of the competition?

participant camping

Why not join our new, dedicated camping area for the 2024 Custom and American Show. Participants are welcome to bring their vehicle and tent, or vehicle and caravan/motorhome/trailering vehicle to camp the night before this event. Participant vehicles can then be moved into the show areas on Sunday 16th June.

Camping units can be purchased alongside participant tickets, with camping area entry from 4pm on Saturday 15th June.


Participant prices are only valid if arriving in a qualifying vehicle and taking part in the event. They are not valid for those arriving on foot.

Standard admission fee applies for all other visitors.

Cars cannot leave and re-enter the grounds for the event without a further fee being paid to cover all occupants.

Adult Child*
Participants – Early Bird (until 31st January 2024) £14.00 £7.50
Participants – Advance (from 1st February until 2pm on 31st May 2024) £16.50 £8.00
Participants – Standard (from 2pm on 31st May 2024) £18.00 £8.50
Visitors Normal admission applies. Normal admission applies

*Child prices apply to children aged 5 – 16 inclusive. Under 5s go free.

Buy participant tickets.

Buy visitor tickets.

Complimentary carer tickets are available for participants if required, please phone the Events team on 01590 614614 to purchase participant tickets over the phone where we can include a carer ticket, or complete your order online for your participant tickets and email us on with your booking reference and we can add a carer onto your booking for you. Proof of eligibility is required in conjunction with all carer tickets, such as Compass Cards, PIP Letters or Blue Badges.


Entry with your participating vehicle is from 8.30am – 2pmPlease make sure you have your ticket printed or available on your phone, ready to be scanned on arrival.

Where possible, participants are asked to arrive prior to 10am when the event opens to visitors.

Cars cannot leave and re-enter the grounds for the Custom and American Show.


We will be accepting club bookings, if you wish to reserve an area for your club to park together within the event then please email with the following information:

  • Club Name
  • Club Organiser
  • Club Organiser contact details (telephone number and email address)
  • Expected number of vehicles (final numbers required 2 weeks prior)
  • Any special requests/requirements

Please note, club spaces are only reserved until 10.30am, after which the area will be used for general participant parking.


If you wish to park up alongside your friends you must all arrive together with individual e-tickets as we are unable to reserve adjacent spaces for later arrivals.

Only one e-ticket is produced per order. If you are being joined by friends in separate vehicles, please ensure you make separate orders.

Driving in the new forest

We are very lucky to be located in the heart of the New Forest however this does offer up some unique hazards on the roads.

Please drive carefully and responsibly when attending our events and be aware of free-roaming animals and cyclists on the roads. Due to the close proximity of our neighbours, please be respectful when entering and leaving the event.


All of it is brilliant the show, the band and the cars great day out for the family!